With the ability to publish rapidly to over 2 billion active Android devices, Google Play helps you grow a global audience for your apps and games and earn revenue.

Make better decisions about your product roadmaps with a new suite of metrics and comparative insights in Google Play Console. Learn more about your 28-day returning users, DAU and MAU growth rates, ARPDAU, and more, all with the ability to compare to a peerset.

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Find success on Google Play

Focus on what is right for your app and learn how Google can help you to do more for your audience.


From the Google Play Console you can manage all phases of publishing and reach over 1 billion active Android users on Google Play.


When you publish on Google Play, you put your apps in front of over 1 billion active Android users, in more than 190 countries and territories around the world. Google Play helps you get discovered, earn revenue, and build a global business.


Learn how to develop Android apps and games and follow a simple guide to see that they’re published on the Play store.

Take advantage of Google Play features to grow your startup

Improve the stability and performance of your apps

Launch and grow your app in new markets

Grow a valuable audience with ads across Google networks

Sell content, services, or features in your app with automated, recurring billing


Create badges for your app in just a few clicks, and download hi-res badge assets localized for a variety of languages.
Drag and drop screenshots of your app into device artwork, for better looking promotional images and improved visual context.
Understand Google Play's developer policies and deliver trusted apps to a global audience.
Test your Android apps against these quality guidelines to ensure you provide an excellent user experience and gain additional exposure available for Wear, TV, and Auto apps.
Tools and resources to help you prepare promotional assets for use in your marketing.