NEWSLETTER / June 2016


Meet Firebase, Google's unified app platform

Firebase expands to a platform of 15 features and integrations designed to help you develop your app, grow a user base, and earn money. At the heart of Firebase is Google Analytics, a free and unlimited analytics solution.


Meet Firebase, Google's unified app platform


Apps without the install: Android Instant Apps


Google Play: your passion, your business


What's new in Android

  Android N Developer Preview 3 - Test on primary phones or tablets and see how the next release of Android focuses on performance, productivity, and security.
  Android VR - The reworked Android N stack provides high quality mobile VR experiences
  Android Studio 2.2 Preview - With a completely rewritten Layout Designer, this major update focuses on speed, smarts, and Android platform support. Learn more.
  Android Wear 2.0 - Even more useful for watch faces, messaging, and fitness, with direct network access to the cloud for standalone apps.

What's new in Google Play

  Improvements to beta testing - Users can now find and opt-in to open beta tests on the Play Store. There’s also a new Early Access section showcasing handpicked beta tests.
  Pre-launch report - Receive a summary of issues found on a wide range of devices when alpha or beta testing your app on Firebase Test Lab for Android.
  Improvements to Google Play reviews - Gather insights from reviews with benchmarks and topics. Reply from your own customer support solution, or popular platforms such as Zendesk and Conversocial, thanks to the new Reply to Reviews API.
  User acquisition and conversion - See user acquisition data by country and, soon, benchmarks compared to similar apps.
  Pricing templates and price rounding - The Developer Console will now automatically round prices to local conventions and you can use templates to set prices in bulk.

More news from Google I/O

  Google Analytics for Firebase - Learn about the free and unlimited analytics solution for mobile developers at the heart of Firebase, Google's new unified app platform. Learn more.
  Bring your Android apps to Chromebooks - Chromebooks will soon support the Google Play store. Learn more.
  Introducing Android Instant Apps - Native apps, without the installation. Sign up to request early access to the documentation. Express interest.
  The mobile web is open for business - Take advantage of new experiences such as AMP and Progressive Web Apps (PWAs) to deliver a best-in-class mobile experience. Learn more.
  Improvements to universal app campaigns - UACs will automate targeting, bidding, and creative generation to find your most valuable users based on your in-app conversions. Learn more.
  Making native ads better for app developers - AdMob native ads express is an easier way to implement native ads in apps. Learn more.
  See the Google Play Award Winners 2016 - Congratulations to this year’s Google Play Award winners. See the winners.

New Play Console app

Access Google Play Developer Console data when you need it, and get important updates as notifications.

The Playbook app beta

Stay up to date with the features and best practices that will help you grow a successful business on Google Play.


Google Play Family Library

We'll soon be launching Google Play Family Library, where users can share purchased apps on Google Play. We've updated the Developer Distribution Agreement to support this service. By default, users can add paid apps to Family Library if the apps are purchased after the DDA update takes effect on July 2nd, 2016. Make sure you opt-in your apps to allow your customers to share previous purchases as well.

1.   Sign in to your Google Play Developer Console.
2.   Select an app.
3.   On the left side, select the Pricing & Distribution page.
4.   In the "Family Library" section, check the box.

Tell us what you want to hear about at Playtime events

We'd love to know what topics you want us to cover at our upcoming Google Play Playtime events. Whether you'll be joining us or catching the recordings, vote for your favourite topics or suggest new ones by 15 June.


Thanks for tuning in,

The Google Play Team


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