What’s new for games in Google Play and Android

July 2025
Updates for Play Games Services (PGS)
Start migrating to Play Games Services (PGS) v2
Developers using PGS v1 must migrate to PGS v2 by May 2026 to ensure continued functionality. With PGS v2, you can increase player engagement and retention via achievement-based quests and targeted promotional content. New to PGS? Check out how we’re introducing more PGS-powered experiences to give you deeper player insights and greater visibility in the Play Store.
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What’s new in Play and Android
Google Play Games on PC
How Mecha BREAK is driving PC-only growth on Google Play Games
For developers looking to expand their PC game's reach, this is a must-read. We sat down with Amazing Seasun Games, the creators of Mecha BREAK, to discuss their decision to launch on Google Play Games on PC. Learn how they're leveraging powerful tools like pre-registration campaigns and PC earnback, all while ensuring a secure player experience from day one.
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Android 16
Android 16: Boosting game performance and efficiency
From APIs to help you understand app performance, to platform changes designed to increase efficiency, Android 16 is focused on making sure your games perform well.
It also makes resource management and optimization easier, helping you deliver smoother, more powerful experiences.
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Get ready for Play’s 16 KB page size requirement
Want to see faster, more efficient apps and games? Android 15 now supports 16 KB memory pages, a leap from the historical 4 KB. This means your games can run optimally on the newest devices and can leverage these memory enhancements for a performance boost. Leading game engines like Unity already support 16 KB pages with support for Unreal Engine coming soon.
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Policy guidance as you code
New Play Policy Insights beta in Android Studio gives you richer insights and in-context guidance on policies that might impact your games, so you can have a smoother publishing experience from the moment you start coding. Try it today.
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