Analyze user reviews to understand opinions about your app

  • Grow

Find out what issues are trending in your app's reviews to learn what changes to your app or game users want most.

Why it works

User reviews often contain valuable feedback and suggestions for improving your app. Analyzing the top trends and issues for your app enables you to assess which parts of your app or game to focus on. It also shows you where to invest in your business to improve your offering and create a more successful app or game.

Best practices

  • Apply filters to analyze reports more easily. Filter by rating, language, app version, and device to get a new perspective on your reviews.
  • Compare your ratings to category benchmarks. Visit the Reviews Analysis page to see how users rate your app across a series of static categories - such as design, speed, stability, and usability - used to measure all apps in the same Google Play Store category (such as Health & Fitness or Lifestyle).
  • Analyze the topics report. In the topics report, you'll see a dynamic list of terms mentioned in your app's reviews.
  • Compare your app to its peers. Use Rating vs. peers to assess how your rating compares to apps in the same Play Store category or apps you choose. Look at Number vs. peers to understand how the number of reviews per topic compares to apps in the same Play Store category.