[Events \& Programs](https://developer.android.com/blog/categories/events-and-programs) # Grow your app with the Google Play Apps Accelerator - apply now 1 min read ![](https://developer.android.com/static/blog/assets/APPSACC_Website_Android_Devs_Blog_Header_f690f5f7cc_XgEa6.webp) 22 Oct 2025 [![View Robbie McLachlan's profile](https://developer.android.com/static/blog/assets/Robbie_280bd4586c_Z1oApYQ.webp)](https://developer.android.com/blog/authors/robbie-mclachlan) [Robbie McLachlan](https://developer.android.com/blog/authors/robbie-mclachlan) Brand Marketing Manager , Developer Marketing At Google Play, we're committed to helping businesses of all sizes reach their full potential. That's why we're excited to open submissions for our new [Google Play Apps Accelerator](https://rsvp.withgoogle.com/events/play-apps-accelerator). If you're an early-stage app company ready to scale, this program is designed for you. Selected companies from over 60+ eligible countries will join a 12-week accelerator starting in March 2026. The program combines 1-1 mentorship from Google and industry experts with a curriculum focused on growing your app business on Google Play. Sessions will cover: - **Build:** We'll cover the journey from a prototype to a scalable, high-quality app - focusing on the tools and best practices for longevity. - **Grow:** So you've launched. Now what? Waiting for users to show up isn't the best strategy. We'll dive into what *really* works for growth. You'll get the playbook on go-to-market strategy, user acquisition, and LiveOps that turns downloads into a user community. - **Earn:** Want to build a smart monetization strategy? We'll focus on revenue models that build value and drive sustainable growth for your business. - **Lead:** You've mastered your product, but what about your people? Your role as a founder is evolving. We'll give you leadership insights to hire the right people, grow their skills, and build a thriving culture. You'll also get the chance to meet and connect with other founders from around the world who are looking to take their apps to the next level. All submissions must be completed by January 7, 2026, @ 11:59 PM GMT. Check out our [terms and conditions](https://rsvp.withgoogle.com/events/play-apps-accelerator/terms) for more information. [Apply now](https://rsvp.withgoogle.com/events/play-apps-accelerator) to supercharge your growth on Google Play. Written by: - ## [Robbie McLachlan](https://developer.android.com/blog/authors/robbie-mclachlan) ###### Brand Marketing Manager [read_more View profile](https://developer.android.com/blog/authors/robbie-mclachlan) ![View Robbie McLachlan's profile](https://developer.android.com/static/blog/assets/Robbie_280bd4586c_Z1oApYQ.webp) ![View Robbie McLachlan's profile](https://developer.android.com/static/blog/assets/Robbie_280bd4586c_Z1oApYQ.webp) Continue reading - [![View Rebecca Gutteridge's profile](https://developer.android.com/static/blog/assets/unnamed_28_42b5e825ea_1MlfGM.webp)](https://developer.android.com/blog/authors/rebecca-gutteridge) 04 Nov 2026 04 Nov 2026 ![](https://developer.android.com/static/blog/assets/ADS_Compose_blog_1_9a0f711253_Z2jewd5.webp) [Events \& Programs](https://developer.android.com/blog/categories/events-and-programs) ## [Build for every screen with the latest Jetpack Compose updates from Android Developer Summit](https://developer.android.com/blog/posts/build-for-every-screen-jetpack-compose-updates) [arrow_forward](https://developer.android.com/blog/posts/build-for-every-screen-jetpack-compose-updates) The Android ecosystem is a multi-device reality that spans phones, foldables, tablets, wearables, in-car displays, XR, and Googlebook. In this landscape, adaptive development is foundational to reaching users wherever they are. [Rebecca Gutteridge](https://developer.android.com/blog/authors/rebecca-gutteridge) • 3 min read - [#Jetpack Compose](https://developer.android.com/blog/topics/jetpack-compose) - [![View Adarsh Fernando's profile](https://developer.android.com/static/blog/assets/Adarsh_profile_picture_8e88f2831a_Z1Axs64.webp)](https://developer.android.com/blog/authors/adarsh-fernando) 28 Oct 2026 28 Oct 2026 ![](https://developer.android.com/static/blog/assets/ABL_146_ADS_Spotlight_Tools_and_Performance_47f52bd6b1_Zi3DUW.webp) [Events \& Programs](https://developer.android.com/blog/categories/events-and-programs) ## [What's new in Android developer tools and performance at Android Dev Summit](https://developer.android.com/blog/posts/android-dev-summit-26-developer-tools-performance) [arrow_forward](https://developer.android.com/blog/posts/android-dev-summit-26-developer-tools-performance) This year at Android Dev Summit we shared how Android's developer tools are evolving to help you be more productive alongside your agents. [Adarsh Fernando](https://developer.android.com/blog/authors/adarsh-fernando) • 10 min read - [#Android](https://developer.android.com/blog/topics/android) - 19 May 2026 19 May 2026 ![](https://developer.android.com/static/blog/assets/Google_For_Developers_Android_Text_Strapi_2000x1000_2d4221d884_2cdxMf.webp) [Events \& Programs](https://developer.android.com/blog/categories/events-and-programs) ## [Build for the future with the Android XR Developer Catalyst Program --- Apply now!](https://developer.android.com/blog/posts/build-for-the-future-with-the-android-xr-developer-catalyst-program-apply-now) [arrow_forward](https://developer.android.com/blog/posts/build-for-the-future-with-the-android-xr-developer-catalyst-program-apply-now) We're opening applications for the Android XR Developer Catalyst Program, a dedicated initiative to accelerate the development of Android XR apps ready to launch within the next year. 1 min read - [#Android XR](https://developer.android.com/blog/topics/android-xr) - [#intelligent eyewear](https://developer.android.com/blog/topics/intelligent-eyewear) - [#Wired XR glasses](https://developer.android.com/blog/topics/wired-xr-glasses) - +1 ↩ Stay in the loop Get the latest Android development insights delivered to your inbox weekly. 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